Rochelle's Boutique

Rochelle’s opened its doors in the spring of 2003 where a motivated 19 year old sophomore in college merged her love of fashion and people. Located at 114b Bay Street in gorgeous Watch Hill steps from its amazing beaches, a one of a kind boutique was created. With unique and beautiful merchandise handpicked from California to Europe, Rochelle’s has come to be known as a destination for those who love to be pampered. This Spring 2012, Rochelle's will be celebrating its tenth year in business. With a growing clientele and a seasonal space, Rochelle's also recently expanded to 11 Cottrell Street in Mystic, CT in the Fall of 2011 where you can shop daily all year long from 10-7 at another beautiful little space with a water view and tons of beautiful clothing,shoes,bags and accessories.

Looking for a dress for that wedding or cocktail party and the accessories to match? You will love our wide selection of dresses from daytime into night from designers like MM Couture, where you can pick up a gorgeous 100% silk printed beauty and strappy leather stilettos to match from European brands like Klub Nico out of Brazil. Or perhaps it’s for a bachelorette party or just a night out? We have the widest selection of Sky designer clothing in RI. From an assortment of gorgeous summer solids to embellished tops and dresses of 100% printed silk, rest assured you will look fabulous. Or perhaps you have the dress and are just looking for the jewels to match? You could spend forever looking at one of a kind hand-dipped 14kt gold Swarovski crystal necklaces, earrings, cocktail rings, & bangles by Seasonal Whispers, handmade in the U.S. We also carry a large selection of Alex and Ani, made of recycled metal and handmade in Rhode Island and offer free shipping!

Owner Rochelle LaRue is fashion-obsessed and sure to have found the very latest lines and trends to keep you in the know. Rochelle is always looking for the newest styles, but having a love for vintage also carries a large selection of handmade hats and clothing made of recycled Angora, wool, and Cashmere by FX Dressed, a Maine designer where everything is USA made and one of a kind.

Rochelle’s is known for its service, energy, and one of a kind and fabulous selection of clothing, handbags, shoes, & jewelry. Definitely stop in during the summer season where we are open daily from Memorial Day weekend through Columbus Day weekend at: 114b Bay Street Watch Hill, RI from 10-9pm. Thanks so much for visiting our site and check back often to view the latest trends which are now available for you to shop online!