Rochelle's Boutique - Rochelle's Boutique

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HYFVE Wild Night Essential Jacket | NOW $34
HYFVE
Wild Night Essential Jacket | NOW $34
Originally $72. Excluded from 40% off sale. Final Sale.
$34.00 $34.00
 
Z Supply Good Days Rib 7/8 Legging
Z Supply
Good Days Rib 7/8 Legging
$108.00 $108.00
 
HYFVE Scattered Feelings Zip Up | NOW $36
HYFVE
Scattered Feelings Zip Up | NOW $36
Originally $78. Excluded from 40% off sale. Final Sale.
$36.00 $36.00
 
Z Supply Freestyle Floral Bra
Z Supply
Freestyle Floral Bra
$78.00 $78.00
 
Z Supply Everyday Flare Pant
Z Supply
Everyday Flare Pant
The Everyday Flare Pant is as comfortable as it is cute. The relaxed kick flare ...
$96.00 $96.00
 
Z Supply All Day 7/8 Pocket Legging
Z Supply
All Day 7/8 Pocket Legging
Slip on the All Day 7/8 Pocket Legging and be comfy from sunrise to sunset.This ...
$96.00 $96.00
 
Z Supply Elevate Tank Bra
Z Supply
Elevate Tank Bra
The Elevate Tank Bra is made using Z Supply Super Smooth fabrication. You'll lov...
$66.00 $66.00
 
Z Supply Rib Quilt 7/8 Legging
Z Supply
Rib Quilt 7/8 Legging
Combining the comfort of Z Supply Freeform Rib with their standout sublimation p...
$108.00 $108.00
 
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This week's exclusive deal

BB Dakota Savannah Coat | NOW $80
BB Dakota Savannah Coat | NOW $80

Savannah Coat | NOW $80

Originally $168. Excluded from 40% off sale. Final Sale.

$80.00
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Featured products

Z Supply Varsity Fleece Jacket | NOW $95
Z Supply
Varsity Fleece Jacket | NOW $95
Sale price with code SALE40 at checkout.
Game on! This black and white Varsity ...
$158.00 $158.00
 
Free People Bluebell Maxi
Free People
Bluebell Maxi
What more could you ask for in a sundress, The pleated floral Bluebell Maxi is m...
$168.00 $168.00
 
Free People Keep It Simple Mesh Babytee
Free People
Keep It Simple Mesh Babytee
Festival season is upon us, the cool toned, floral Keep It Simple Mesh Babytee i...
$30.00 $30.00
 
Free People Venice Beach Flare
Free People
Venice Beach Flare
The stretchy white Venice Beach Flare is a summertime staple, the crossover wais...
$88.00 $88.00
 
Free People Sugar Top
Free People
Sugar Top
This sweet ruffle blouse is bringing the florals, try the Sugar Top to ring in t...
$98.00 $98.00
 
Free People Jayde Flare
Free People
Jayde Flare
$98.00 $98.00
 
Z Supply Atlas Midi Dress
Z Supply
Atlas Midi Dress
$124.00 $124.00
 
Cotton Candy Harper Dress
Cotton Candy
Harper Dress
$72.00 $72.00
 

Our Story

Rochelle's Boutiques launched 21 years ago in the idyllic beach town of Watch Hill, RI. With her father as her guide, Rochelle LaRue Gallo, opened our first location in April of 2002 while studying TMD at URI.

Rochelle's infectious energy and bright spirit mesmerized locals and visitors...and her keen eye for style kept them coming back. Now, we are a family of six boutiques that span across the East Coast with an ever-growing team of boss babes.

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